Write a convincing bid: specific rather than generic
Answer the actual requirements with a clear delivery plan and relevant evidence.
After this guide, you can …
- Align responses with the criteria
- Support promises with a delivery method
- Review AI drafts for accuracy and confidentiality
1. Follow the structure of the requirement
Read the questions, evaluation criteria and permitted formats before drafting. Structure your response so the evaluator can locate each required statement. Respect page or character limits, mandatory templates and requested attachments. A lengthy company profile does not answer a specific question about delivery. In the working draft, identify the criterion answered and evidence used by each paragraph.
2. Explain who, how, when and with what
A strong answer sets out an executable process: responsibility, method, resources, timing, checks and incident handling. Link statements to evidence you genuinely hold. “We provide the highest quality” leaves the customer unclear about the service. A named control with an acceptance standard and owner can be tested. Reconcile staffing, equipment and response times with your costing and contract terms.
3. Use examples with an explicit connection
For a reference, explain the comparable task, the extent of your own contribution and why it matters to the new contract. Use supportable information and obtain any necessary approvals for customer names or documents. One relevant example is often more useful than many unrelated logos. Do not copy descriptions in a way that makes another person’s or company’s experience appear to be yours.
4. Use AI for drafting with human review
Vergabezone can assist analysis and drafting when the function is available in your workspace. Enter only information you are authorised to process there. Ask for requirements to be structured or your own draft checked for unanswered points. Verify every number, reference, promise and source against the original. Remove invented certificates, experience or deadlines. People who understand your business and the procedure must approve the technical and commercial commitments.
A convincing response is one the buyer can understand and assess against the published criteria.
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Go to the original source
Editorially checked on 27 October 2026. The current original documents of your procedure govern.
- VgV § 58 — Zuschlag und ZuschlagskriterienBundesamt für Justiz / Gesetze im Internet
- VgV § 53 — Form und Übermittlung der AngeboteBundesamt für Justiz / Gesetze im Internet
- VgV — insbesondere §§ 29 und 47: Unterlagen und EignungsleiheBundesamt für Justiz / Gesetze im Internet