Marketing and PR · Practitioner
Marketing and PR: Evidence and handover
An undefined stream of channels, revisions and urgent requests can overwhelm the account team. Polished portfolio evidence does not establish that the proposed budget supports the actual workload and review process. Working output: A workload outline and evidence example demonstrating how the offered team will support the defined service.
40 min planned learning scope5 lesson sections5 knowledge questions
After this module you can …
- Identify the proposition the workload outline and evidence example needs to support, with particular attention to “how the offered team will support the defined service”.
- Create the specific working output with concrete entries: A workload outline and evidence example demonstrating how the offered team will support the defined service.
- Check the planned effort for the workload outline and evidence example and assign the outstanding evidence decision concerning “how the offered team will support the defined service”.
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